Privacy policy

Contact

why-buy.ch
c/o Rocky Beach GmbH
Technoparkstrasse 2
8406 Winterthur
Email: support@why-buy.ch

Company name:
Rocky Beach GmbH

General information / Introduction

Based on Article 13 of the Swiss Federal Constitution and the federal data-protection provisions (Data Protection Act, DPA), every person is entitled to protection of their privacy and protection against misuse of their personal data. The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the statutory data-protection provisions and this privacy policy.

In cooperation with our hosting providers, we make every effort to protect the databases as effectively as possible against unauthorised access, loss, misuse or falsification.

Please note that data transmission over the Internet, for example when communicating by email, may have security vulnerabilities. Complete protection of data against access by third parties is not possible.

By using this website, you agree to the collection, processing and use of data as described below. This website can generally be visited without registration. Data such as the pages accessed or the names of files retrieved, together with the date and time, are stored on the server for statistical purposes without being directly linked to you personally. Where personal data such as a name, address or email address is collected on our pages, this is done, wherever possible, on a voluntary basis. This data will not be disclosed to third parties without your express consent.

Processing of personal data

Personal data is any information relating to an identified or identifiable person. A data subject is a person whose personal data is processed. Processing includes any handling of personal data, irrespective of the means and procedures used, particularly the storage, disclosure, collection, deletion, retention, modification, destruction and use of personal data.

We process personal data in accordance with Swiss data-protection law. Where and to the extent that the EU GDPR applies, we additionally process personal data on the following legal bases in conjunction with Article 6(1) GDPR:
point (a): processing of personal data with the consent of the data subject;
point (b): processing of personal data for the performance of a contract with the data subject and for the implementation of corresponding pre-contractual measures;
point (c): processing of personal data to comply with a legal obligation to which we are subject under applicable EU law or the applicable law of a country in which the GDPR applies in whole or in part;
point (d): processing of personal data to protect the vital interests of the data subject or another natural person;
point (f): processing of personal data to protect our legitimate interests or those of third parties, unless the fundamental freedoms, rights and interests of the data subject prevail. Legitimate interests include, in particular, our commercial interest in being able to provide our website, information security, the enforcement of our own legal claims and compliance with Swiss law.

We process personal data for as long as required for the relevant purpose or purposes. Where longer retention obligations apply due to legal or other obligations to which we are subject, we restrict processing accordingly.

Cookies

This website uses cookies. These are small text files that make it possible to store specific information relating to the user on the user's device while the website is being used. Cookies make it possible, in particular, to determine how frequently the pages are used and how many users they have, to analyse patterns of website use and to make our offering more user-friendly. Cookies may remain stored after the end of a browser session and can be retrieved when the site is visited again. If you do not want this, you should set your Internet browser to refuse cookies.

A general objection to the use of cookies for online-marketing purposes can be made for numerous services, particularly tracking services, through the US website https://www.aboutads.info/choices/ or the EU website https://www.youronlinechoices.com/. Cookies can also be prevented from being stored by disabling them in your browser settings. Please note that not all functions of this online offering may be available in that case.


Cookie settings

SSL/TLS encryption

For security reasons and to protect the transmission of confidential content, such as enquiries you send to us as the website operator, this website uses SSL/TLS encryption. You can recognise an encrypted connection when the browser's address bar changes from “http://” to “https://” and a padlock symbol appears in the browser bar.

When SSL or TLS encryption is enabled, the data you send to us cannot be read by third parties.

Server log files

The provider of this website automatically collects and stores information in server log files, which your browser automatically transmits to us. This information comprises:
- browser type and browser version
- operating system used
- referrer URL
- host name of the accessing computer
- time of the server request

This data cannot be assigned to specific individuals. It is not combined with other data sources. We reserve the right to review the data retrospectively if we become aware of concrete indications of unlawful use.

Newsletter

To receive the newsletter offered on the website, we require your email address and information that allows us to verify that you are the owner of the address provided and that you agree to receive the newsletter. No other data is collected. We use this data solely to send the requested information and do not disclose it to third parties.

Once you have consented to the storage of the data and email address and to their use for sending the newsletter, you may withdraw this consent at any time, for example through the unsubscribe link in the newsletter.

Objection to email marketing

We hereby object to the use of contact details published as part of the legal-notice requirements for sending advertising and informational materials that have not been expressly requested. The operators of the pages expressly reserve the right to take legal action in the event of unsolicited advertising information being sent, for example through spam emails.

Copyright

Copyright and all other rights in the content, images, photographs or other files on the website belong exclusively to the operator of this website or the specifically named rights holders. The prior written consent of the copyright holders must be obtained before any files are reproduced.

Anyone who infringes copyright without the consent of the relevant copyright holders may be liable to criminal prosecution and, in some circumstances, claims for damages.

Disclaimer

All information on our website has been carefully checked. We make every effort to ensure that the information we provide is current, correct and complete. Nevertheless, errors cannot be ruled out entirely, and we therefore cannot guarantee the completeness, correctness or timeliness of the information, including information of a journalistic or editorial nature. Liability claims relating to material or immaterial damage caused by the use or non-use of the information provided, or by the use of incorrect or incomplete information, are generally excluded.

The publisher may change or delete text at its own discretion and without prior notice and is not obliged to update the content of this website. Use of or access to this website is at the visitor's own risk. The publisher, its clients or partners are not responsible for damage such as direct, indirect, incidental or consequential damage allegedly caused by visiting this website and therefore accept no liability for such damage.

The publisher also accepts no responsibility or liability for the content or availability of third-party websites that can be reached through external links from this website. The operators of the linked pages are solely responsible for their content. The publisher therefore expressly distances itself from all third-party content that may be relevant under criminal or liability law or that violates accepted standards of decency.

Google Ads

This website uses Google conversion tracking. If you reach our website through an advertisement placed by Google, Google Ads places a cookie on your computer. The conversion-tracking cookie is set when a user clicks an advertisement placed by Google. These cookies expire after 30 days and are not used for personal identification. If the user visits certain pages of our website while the cookie is still valid, Google and we can recognise that the user clicked the advertisement and was redirected to that page. Each Google Ads customer receives a different cookie, so cookies cannot be tracked across the websites of different Ads customers. The information obtained using the conversion cookie is used to produce conversion statistics for Ads customers who have opted into conversion tracking. Customers learn the total number of users who clicked their advertisement and were redirected to a page containing a conversion-tracking tag. They do not, however, receive information that can be used to identify users personally.

If you do not wish to participate in tracking, you can refuse the cookie required for this purpose, for example through a browser setting that generally disables the automatic placement of cookies, or by configuring your browser to block cookies from the “googleleadservices.com” domain.

Please note that you must not delete the opt-out cookies while you do not want measurement data to be collected. If you delete all cookies in your browser, you will need to set the relevant opt-out cookie again.

Google Remarketing

This website uses the remarketing function of Google Inc. The function is used to present website visitors with interest-based advertising within the Google advertising network. A “cookie” is stored in the website visitor's browser, allowing the visitor to be recognised when they visit websites belonging to the Google advertising network. On those websites, visitors may be shown advertisements relating to content they previously accessed on websites that use Google's remarketing function.

According to Google, it does not collect personal data during this process. If you do not wish to use Google's remarketing function, you can generally disable it by changing the relevant settings at https://www.google.com/settings/ads. Alternatively, you can disable the use of cookies for interest-based advertising through the Network Advertising Initiative by following the instructions at https://www.networkadvertising.org/managing/opt_out.asp.

Google Analytics

This website uses Google Analytics, a web analytics service provided by Google Ireland Limited. If the party responsible for data processing on this website is located outside the European Economic Area or Switzerland, Google Analytics data processing is carried out by Google LLC. Google LLC and Google Ireland Limited are collectively referred to below as “Google”.

The statistics obtained allow us to improve our offering and make it more interesting for you as a user. This website also uses Google Analytics for cross-device analysis of visitor flows, which is performed using a user ID. If you have a Google account, you can disable cross-device analysis of your use in the relevant settings under “My data” and “Personal data”.

The legal basis for the use of Google Analytics is Article 6(1), sentence 1, point (f) GDPR. The IP address transmitted by your browser as part of Google Analytics is not combined with other Google data. Please note that Google Analytics has been extended on this website with the code “_anonymizeIp();” to ensure anonymised collection of IP addresses. This means that IP addresses are processed in shortened form so that they cannot be linked to a specific person. If the data collected about you could be attributed to a person, this attribution would be immediately excluded and the personal data deleted without delay.
Only in exceptional cases is the full IP address transmitted to a Google server in the United States and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, compile reports on website activity and provide the website operator with other services related to website and Internet use. For exceptional cases in which personal data is transferred to the United States, Google has submitted to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework.

Google Analytics uses cookies. The information generated by the cookie about your use of this website is generally transmitted to and stored on a Google server in the United States. You can prevent cookies from being stored by changing the relevant settings in your browser software; however, please note that some functions of this website may not be fully available in that case. You can also prevent Google from collecting the data generated by the cookie and relating to your use of the website, including your IP address, and from processing this data by downloading and installing the browser plug-in available through the corresponding link: disable Google Analytics.

You can also prevent the use of Google Analytics by clicking the “disable Google Analytics” link. This stores an opt-out cookie on your device that prevents personal data from being processed by Google Analytics. Please note that deleting all cookies on your device also deletes these opt-out cookies, meaning that you must set them again if you wish to continue preventing this form of data collection. Opt-out cookies are set per browser and per computer or device and must therefore be activated separately for each browser, computer or other device.

Google WebFonts

This website uses web fonts provided by Google to ensure consistent font display. When you open a page, your browser loads the required web fonts into its cache so that text and fonts are displayed correctly. If your browser does not support web fonts, a standard font from your computer is used.

Further information about Google Web Fonts is available at https://developers.google.com/fonts/faq and in Google's privacy policy at https://www.google.com/policies/privacy/

Google TagManager

Google Tag Manager is a solution that enables us to manage website tags through an interface and thereby integrate Google Analytics and other Google marketing services into our online offering. The Tag Manager itself, which implements the tags, does not process users' personal data. With regard to the processing of users' personal data by Google services, please refer to the relevant information. Terms of use: https://www.google.com/intl/de/tagmanager/use-policy.html.

Facebook

This website uses functions of Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA. When you open our pages containing Facebook plug-ins, a connection is established between your browser and Facebook's servers, and data is already transmitted to Facebook. If you have a Facebook account, this data may be linked to it. If you do not want this data to be linked to your Facebook account, please log out of Facebook before visiting our website. Interactions, particularly the use of a commenting function or clicking a “Like” or “Share” button, are also forwarded to Facebook. Further information is available at https://facebook.com/about/privacy.

Instagram

Functions of the Instagram service are integrated into our website. These functions are provided by Instagram Inc., 1601 Willow Road, Menlo Park, CA 94025, USA. If you are logged in to your Instagram account, you can link the content of our pages to your Instagram profile by clicking the Instagram button. This allows Instagram to associate your visit to our pages with your user account. As the provider of these pages, we do not receive any information about the content of the transmitted data or how Instagram uses it. Further information can be found in Instagram's privacy policy at https://instagram.com/about/legal/privacy/

TikTok

We may use the tracking pixel of the TikTok social network on our website (TikTok Technology Limited, 10 Earlsfort Terrace, Dublin, D02 T380, Ireland, and TikTok Information Technologies UK Limited, WeWork, 125 Kingsway, London, WC2B 6NH, United Kingdom).
The TikTok pixel enables us to track your behaviour during your visit to our website. Usage data generated by the service is normally transmitted to and stored on servers at a TikTok data centre. This enables us to optimise our offering and your user experience. The data may also be used for personalised advertising through the TikTok advertising network and for other targeting measures.
The legal basis for processing your data is our legitimate interest in analysing user behaviour in order to optimise our offering and, where appropriate, better tailor our advertising offers to our users. Further information about the TikTok pixel is available at the following link: https://tiktok.com/legal/privacy-policy

LinkedIn

Within our online offering, we use marketing services provided by the LinkedIn social network, operated by LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland (“LinkedIn”).
These services use cookies, which are text files stored on your computer. This enables us to analyse your use of the website, for example to measure the success of our advertising and to show users products in which they have previously expressed an interest.
Information is collected about matters such as the operating system, browser, previously visited website (referrer URL), websites visited, offers clicked and the date and time of your visit to our website.
The information generated by the cookie about your use of this website is transmitted in pseudonymised form to a LinkedIn server in the United States and stored there. LinkedIn therefore does not store the name or email address of the relevant user. Instead, the data referred to above is assigned only to the person for whom the cookie was generated. This does not apply if the user has permitted LinkedIn to process the data without pseudonymisation or has a LinkedIn account.
You can refuse the use of cookies by selecting the appropriate setting in your browser, but please note that you may then be unable to use all functions of this website. You can also object directly to LinkedIn's use of your data at https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out.
We use LinkedIn Analytics to analyse and regularly improve the use of our website. The statistics obtained allow us to improve our offering and make it more interesting for you as a user. All LinkedIn companies have adopted the standard contractual clauses to ensure that data transfers to the United States and Singapore required for the development, implementation and maintenance of the services are carried out lawfully. Where we ask users for consent, the legal basis for processing is Article 6(1)(a) GDPR. Otherwise, the legal basis for the use of LinkedIn Analytics is Article 6(1), sentence 1, point (f) GDPR.
Third-party provider information: LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland; user agreement and privacy policy.

Hotjar

This website uses the Hotjar service to improve user-friendliness. Hotjar Ltd. is a European company based in Malta (Hotjar Ltd, Level 2, St Julians Business Centre, 3 Elia Zammit Street, St Julians STJ 1000, Malta, Europe). Mouse clicks and mouse and scroll movements may be recorded. Keyboard entries made on this website may also be recorded. Personally identifying information is not collected. Hotjar uses a tracking code to collect and transmit your data. As soon as you visit our website, the Hotjar tracking code automatically collects data based on your activity and stores it on Hotjar's servers in Ireland. Cookies placed on your computer or device by the website also collect data.

Company: Hotjar Ltd. (registered office: Europe)
Purpose: improving the user-friendliness of the website.
Further information: https://www.hotjar.com/privacy
Deactivation: clicking the link sets a cookie in your browser that excludes you from Hotjar tracking: https://www.hotjar.com/opt-out.

Sending newsletters – Mailchimp

The newsletter is sent through the service provider “MailChimp”, a newsletter-distribution platform operated by the US provider Rocket Science Group, LLC, 675 Ponce De Leon Ave NE #5000, Atlanta, GA 30308, USA. You can review the service provider's privacy policy. Rocket Science Group LLC, doing business as MailChimp, is certified under the Privacy Shield agreement and therefore provides a guarantee of compliance with European data-protection standards. The service provider is used on the basis of our legitimate interests pursuant to Article 6(1)(f) GDPR and a data-processing agreement pursuant to Article 28(3), sentence 1, GDPR.

The service provider may use recipient data in pseudonymised form, meaning without assigning it to a user, to optimise or improve its own services, for example for the technical optimisation of newsletter delivery and presentation or for statistical purposes. However, the service provider does not use the data of our newsletter recipients to contact them independently or to disclose it to third parties.

Changes

We may change this privacy policy at any time without prior notice. The current version published on our website applies. Where the privacy policy forms part of an agreement with you, we will notify you of an update by email or another appropriate means.

Disclaimer

The author makes no warranty regarding the correctness, accuracy, timeliness, reliability or completeness of the information.

Liability claims against the author for material or immaterial damage arising from access to, use or non-use of the published information, misuse of the connection or technical faults are excluded.

All offers are non-binding. The author expressly reserves the right to modify, supplement or delete parts of the pages or the entire offering without separate notice, or to suspend publication temporarily or permanently.